How to Decorate your Short Term Rental
Decorating your short-term rental is one of the most essential elements of the long-term success of your short-term rental business. Failure to appeal to your target market or stand out in your local area is ultimately the quickest way to failure!
Short-term rentals come in all sorts of shapes and sizes. There are over 7 million short-term rental properties worldwide, serving various audiences. "Playing it Safe" by trying to appeal to the masses is the quickest way to not appeal to anyone. Before getting started, determine your target market and who will most likely enjoy your property. Center your design around this target guest.
Fortune favors the bold. You have narrowed yourself down from the 7 million other short-term rentals by designing for a specific target guest. It's time to separate yourself by creating bold design elements. Find a FEW opportunities to go 1 step braver than you should. Remember that bold can mean different things depending on your target market. If you going for a party pad, a multicolor wall mural may be a bold and great choice, but this may be a few steps too aggressive for a romantic couple's cabin in the woods.
Keep durability in mind when designing and furnishing your property, as items in the property will wear down over time. Consider your budget and how much you want to spend annually on keeping your property. The cheapest option right now may not hold up over time, and you may be replacing it every few months or years, making it more expensive in the long run. It's typically worth paying more for a few higher-quality pieces that will be used.
If anyone knows of a durable sofa bed, let me know?
Preparation is the key. Make sure you do your research and have an extensive list prepared before you start purchasing furniture. You can find a lot of lists online, including mine, HERE, that can help ensure you are getting everything. If you need to prepare, organize, and have a game plan in mind before getting started, the process will take far longer than needed, and most likely, you will make design and purchasing mistakes. Designing your short-term rental property could be considered a full-time job in itself. If the task is feeling daunting, reach out for help. Many professionals make a full-time living by designing short-term rental properties.